I'm a Digital Strategist and Analytics Specialist with 8+ years of experience helping brands turn data into impactful digital strategies. With a foundation in anthropology and a passion for human behavior, I specialize in bridging the gap between insights and execution—crafting cross-channel campaigns, uncovering actionable trends, and driving performance across B2B and B2C sectors.

From Fortune 500 clients to emerging startups, I deliver data-driven solutions through deep expertise in media strategy, analytics platforms (GA, Adobe, Tableau, SQL, Python), CRM systems, and programmatic tools. Whether it’s optimizing ROAS, enhancing user engagement, or building custom dashboards, I bring a strategic and technical mindset to every challenge in today’s ever-evolving digital landscape.